Blog Design Secrets That Actually Make Your Blog Amazing

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Blog Design Secrets That Will Make Your Blog Amazing

Are you aware of the qualities that make a blog unique from the rest? What’s a good blog design? The particular traits of those blogs may be what attracted you to read its content in the first place.

A good blog brings value to those who are reading it. This value may differ from person to person. For example, an e-commerce blog should help readers make the right purchasing decision. This article will be looking into the 5 characteristics that can make a blog stand out.

Instructor: Gillian Perkins

Struggling to increase your blog traffic? Need a step-by-step strategy to get new visitors? Gillian provides three solid strategies in a six week guide so you can surge your blog traffic!

Professional Looking Blog Design and Layout

A positive first impression is important. The design of your blog will be the very first thing that your visitors will see. The colors, font style, and font sizes can define the personality of your blog. The layout of the blog is also another aspect to look out for. It should be easy to read and navigate to help them find what they are looking for. If the layout is shabby it may end up scaring the readers away from the blog, no matter how good the contents are. If you are using WordPress, try not to use a free WordPress theme if possible. There are many affordable WordPress themes that you can buy and customize.

Targeted Audience

A blog design that has a clearly defined and targeted audience is more successful since the blog will be able to serve relevant content that is meant for those readers. Once the blog is able to know who it is writing for, then it will be easier to create posts for the readers of their blog.

A blog that tries to be an expert on all topics will struggle to have readers at all since it will lose credibility as a blog that one can trust and rely on. It is much better to focus on one niche and stick with it so that people will know what you are talking about.

Fresh Quality Content

A blog that has a regular stream of quality content is more likely to attract visitors. It will want them to keep coming back to read more. While the blog should have new posts every week, quality should be prioritized over quantity.

Your blog post will stand out more if you take the time to improvise it. Think of a creative way to make a title or headline that catches their attention, as well as an eye-grabbing introduction that will make them read the rest of the post. After the introduction, make sure to meet the reader’s expectations and deliver based on what was given in the title of the post.

Add images and videos to complement your post. Back up and support your claims. These are some of the things that make up a quality content.


As a blogger, do you engage with your readers and communicate with them on a daily basis? Do you make sure to have a follow-up question at the end of the post? Do your readers share your posts and give their thoughts or opinions?

Another thing that makes a blog stand out is its community. Content must build up a relationship with the reader. Aside from comments and sharing, there are other ways to engage your readers such as asking them to sign up for your newsletter, reports, guide, e-book or anything that gives them value in exchange for an opportunity to engage with them.


There are many blogs out there that fail due to lack of promotion on the blogger’s part. Such bloggers may believe that even if they don’t expose their blog to various places such as social media and through guest posting, their number of visitors would suddenly skyrocket out of nowhere.

Unfortunately, that is not the case most of the time. The difference in the amount of promotion done by the blogger may determine the success or failure of a blog and is one of the factors that makes the blog stand out from the rest as well.

What do you think of all the given points so far? If you have a blog, do you think it follows all of these? Even if it does not, don’t fret. It takes time and effort to make a blog stand out. Rome wasn’t built in a day after all. Just focus on doing one step at a time to make a blog that you and your readers will both love.

Main Photo by Emma Matthews on Unsplash

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